Linggo, Nobyembre 3, 2013

Admiring Ecommerce from an entirely different perspective


Ecommerce may not be the obvious choice for many Filipinos when it comes to shopping but as far as profit is concerned, it has definitely swayed a generous amount of buyers to take it for a test drive. This year, Lazada Philippines did not only help its industry raise awareness on online shopping. In terms of personal gain, it raised over millions of dollars from various international investors. Since then, customers have been running back and forth waiting for the website to reveal its next biggest hit yet. It normally comes as a feature or promo that never fails to surprise customers each time.

For a country that showed very little interest on the Ecommerce frame of business work, how was Lazada able to stir up an effective way to break that indifferent market? A lot of the glory that it currently prides on is fruits of the C.O.D. development. It introduced Cash on Delivery or C.O.D. as one of its payment methods that showed no boundaries as to who could and would use it the most. A lot of online shops when it first started did not have C.O.D. as an alternative payment method that put a lot of strain on its accessibility to all kinds of customers.

Lazada is a very well respected online shopping website as one of the most talked about brands of the year, more people became more curious about convenient it really is. Going through the shopping website would probably be very spontaneous because of the long list of both branded and local products to choose from. Now, it has more than 20, 000 products for its customers holding the highest collection it has had since it was launched last year.

Since the C.O.D. method became a regular option, Filipinos became more comfortable with checking their deals online. Eventually, more online shoppers got the hang of it and a few weeks after, it became a hit that now almost all ecommerce sites try to include in its payment methods. And it was then that more people started seeing and recognizing the potential that Lazada very well exuded in all of its tricks. Products are arranged in more than 10 distinct categories. This helps customers easily identify the location of the items they are looking for. If that doesn’t help, you can key in keyword on its search bar to help narrow the top results of the item you like.

The shopping mall isn’t in any way difficult to comprehend. All that you might possibly need about the website including DTI Number, Security Seal, Terms & Conditions, Methods of Payments, Return Policy and many more can be accessed directly from the site. The transparency of the company plays a huge role on the odds that customers go back for the second time. In order to help Filipinos from overthinking the said online site, it gives out all necessary information prior to it being asked. A very great tactic it has carried on since the first day it was on business.

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