In
the universal online space, it is very likely that most websites tend to get
more visitors than other websites. It is also common that they are some
websites who gets returning visitors. For instance, I usually visit news
websites to catch up on the lasted happening in the world. Actually, I barely
read newspapers anymore. In online, it’s faster, easier and just a click away
from getting the information I want. With the growth of the Internet and how
different online users mainly use it, we have become so dependent on it that
there is barely a day that goes by were we don’t connect online. Personally,
the arrival of social media and other online communication platform
revolutionized how we perceive online nowadays.
It
is almost mandatory that online websites should always think on how their
online visitors will stay on their website longer and make their stay
worthwhile. As an website owner, it is their goal to ensure that their online
users enjoy their on their website. We can see that numerous websites with
different niche are now ensuring that their website are tailored to their
online audience’s taste or interest. The distinction on how websites present
their content varies with one another. Comparing social media, classified ads,
and online retail websites can easily be set apart to one another with how
their website layout is presented to their respective online users.
For
online shopping malls, it helps that online visitors can easily navigate
through the product pages of their interest through their categories alone. As
a result, making it easier for customers can increase the rate of converting
them to customers. Evidently, earn more revenue from it. Try to think if a
certain online mall offers great deals but it is hard to navigate and
understand for almost any online user that visits their website. It is more
likely that the potential customer will just leave their website.
In
the Philippines, Ecommerce is actually an online industry that is getting
stronger everyday. This only started to happen since last year. Local Internet
users didn't even consider online shopping a year before that. Local online
users seek second hand items or products on local online classified ad
websites. It is not secret that online shopping exposes any online customer on
getting scammed. This all changed when website like Lazada was launched in the
country. Thanks to their alternative payment method called Cash on Delivery or
simple called C.O.D., it allowed local online users to try it out.
Through
this option, online customers can be at ease that they will have their money
secured before they receive their orders unlike other online malls where they
are required to pay right away. They are actually risking a lot by giving their
customer all of the advantage between the deals. This setup allows online
customers to pay in cash only after they receive their order package at their
doorsteps. Being credit cardholder will no longer have heavy bearing since we
can now shop online with by just having cash in our pocket.
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