Lunes, Setyembre 16, 2013

Lazada: Beyond the unusual in online shopping


I’m pretty sure that we are all familiar in shopping. Some of us may do it out of necessity but some may also do it as a luxury. While the reasons may vary depending on the customer, we all undergo the same routine in shopping. Initially, we go to traditional malls and also experience the hardship of walking around, visiting each boutique. As a result, we burn our time and energy. Good thing that we can now avoid these kind of hiccups i thru online shopping. So this brings me to the question: how do online shopping weighs in over traditional shopping with the local customers? Most of us would have avoided online shopping if this was asked a few years ago. Online malls should have the credibility to back them in order for customers to even consider them. There's always a tendency that online users have their guard up in online shopping since scams usually happens online.

The majority of the population doesn’t have their own credit cards, which makes it harder for online shopping. This makes it acceptable that any online customers will be skeptic in trying online shopping. It's automatic for online stores to have a secured line for their online credit card transactions. These are the issues that online customers consider before going with online shopping. A lot of changes in online happened ever since Lazada arrived in the country a couple of years ago. They came in with a solution for our local Ecommerce issues that plagued us for so long. Their solution was to offer an alternative payment method that will solve the local Ecommerce woes in the country. Cash on Delivery was the alternative payment method that they were banking on to help them penetrate the local online market. Customers will feel secured with this kind of payment setup with them.

Customers can actually test their service without giving too much requirement from their end like filling up or credit card details. How will customers be able to use this easily for them? The local online customers can go directly to the lazada.com.ph website and check out their huge selection. Customers don't need to worry that they need to pay upfront once they know what to buy on the website. Once the customer selects the “Cash on Delivery” as the form of payment method, the website only asks only a couple of details from them which is the name of the recipient of the order and the preferred shipping address. Once the customers provide their shipment details, customers can relax and wait for it between two to five days. Customers are only required to pay in cash only after order package is handed over to them in real time. Once an order delivery is above one thousand pesos, they will shoulder the delivery fee. It's good to know for customers that they get to hold their money up until their orders arrived at their doorstep. It's actually surprising to see that an online store will agree to have this kind of setup with their customers.

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