Martes, Setyembre 10, 2013

Lazada Philippines: Accepting and exploring other shopping options

It is a long debate on whether people should consider shopping else was besides shopping on traditional malls. It actually can’t be helped that the local online users are still into shopping on traditional malls probably because they feel more secured. Some may prefer since they are unable to pay online the conventional way. But there are also some who just like going out instead of just shopping right on their very rooms. This can actually be a good debate for anyone depending on which they side on. So how does online shopping weigh in over traditional shopping with the local customers? Most of us would have avoided online shopping if this was asked a few years ago. It is essential that online malls have good credibility in order for customers to consider them.

Frauds and scams in online usually happen that's why customers are avoiding shopping online. The population in the Philippines for the local consumers only has a few credit cardholders. Evidently, this makes the local customers very skeptic about shopping online on online malls. Having a secured credit card online is very important for an online store have. A lot of these are highly considered first by online customers before proceeding to any online malls.  Everything changed once Lazada's presence was felt here in the local online market last year. A solution for the local online market was brought by them upon their arrival in the country. Their solution was to offer an alternative payment method that will solve the local Ecommerce woes in the country. They named it Cash on Delivery or C.O.D. as many refers to it. It makes customers feel that they are secured when shopping on their website.

Risk is lesser with this payment method since customers don't need to expose their credit card details and can proceed right away on testing their service. How will this help the shopping of customers in online? The local online consumers can visit their website and check their huge selections. It doesn't matter if customers can’t pay right away once they are set on what they want to buy since they can actually pay later. They only require customers who select Cash on Delivery to give a few details like the shipment address and name of the recipient without need to pay upfront.

Customers can relax once they have given their delivery details and wait for it to arrive between two to five days. Once customers get their order upon delivery, it is only the time they are subject to pay in cash in real time. Once an order delivery is above one thousand pesos, they will shoulder the delivery fee. Since customers keep the money up until their orders arrive, they feel more secured in online. Online stores usually have the advantage on these online deals, which makes this setup very unconventional. In a way, this is a good approach in eliminating the perception of the old Ecommerce. How it is done before and how it was elevated in today’s modern digital era in the country.


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